A comprehensive business database via ProQuest that includes book reviews, dissertations, newspapers, magazines, reference/reports, scholarly journals, and trade publications. It features over 4,000 journals and offers access to more than 2,900 full-text titles spanning business and economic conditions, corporate strategies, management techniques, and competitive and product information. This database includes access to ABI/INFORM Dateline, ABI/INFORM Global, and ABI/INFORM Trade & Industry.
Articles from journals or magazines usually provide the most current information on a topic. Articles in journals provide scholarly, professional or technical information. Articles in magazines are useful for brief, general, introductory information. To find references to current articles on marketing, consult one or more of the databases listed below.
Provides full text for thousands of scholarly journals and other periodicals. Marketline publications, including Company Profiles, SWOT analysis, Case Studies, Country Profiles, and Industry Profiles are available.
A digital interdisciplinary archive of over 1,000 leading academic journals in the humanities, social sciences, and sciences. JSTOR also includes other valuable materials for academic work, such as select monographs, photographs, manuscripts, speeches, maps, and pamphlets. All collections are full-text searchable, offer search-term highlighting, include high-quality images, and are interlinked by millions of citations and references.
