New Strategist Publications
- New Strategist PublicationsA complete list of all New Strategist books, providing profiles of consumers and markets in the U.S. In Gale Virtual Reference Library, go to the Title List and then choose the e-book you wish to look through.
- American generations: who they are and how they liveDemographics and spending habits of various age groups in the United States.
- Best customers : demographics of consumer demandWhich groups are most likely to buy which products
- Household spending: who spends how much on whatSpending patterns by type of household
- Who's buying by race and Hispanic originSpending patterns, for Asian, Black, Hispanic, and non-Hispanic White consumers in the United States.
- Consumer Expenditure SurveyUse these tables to get the raw data used in the New Strategist publications.
