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Social Media for Nonprofits: Pinterest

An overview of social media tools and uses for nonprofit and not-for-profit organizations. Includes how-to, tips, and examples. Regularly updated!

What is Pinterest?

A brief video tutorial explaining the purpose of Pinterest.

Pinterest Site Statistics

Statistics graphicPinterest, as a website, is currently (as of June 2013):

  • the 41st most popular website in the world
  • the 17th most popular website in the United States.
Pinterest is currently (as of June 2013) the 5th most popular social networking site in the world:
  1. Facebook
  2. Twitter
  3. LinkedIn
  4. google+
  5. Pinterest

       Alexa Internet, Inc. (n.d.). Alexa - Top Sites by Category: Computers/Internet/On the Web/Online Communities/Social Networking. Alexa. Website Analytics. Retrieved June 21, 2013, from

Alexa Internet, Inc. (n.d.). Site Info. Alexa. Website Analytics. Retrieved June 21, 2013, from

Pinterest User Statistics (2012)

Pinterest Users, 2012

Duggan, M., & Brenner, J. (2013, February 14). The Demographics of Social Media Users — 2012 | Pew Research Center’s Internet & American Life Project. Pew Internet & American Life Project. Retrieved February 19, 2013, from